Forbes Congress online broadcast "Sustainability, efficiency, digitalization: new standards from the leaders of the russian agroindustrial sector"

On December 23, 2020, the online broadcast "Sustainability, Efficiency, Digitalization: New standards from the leaders of the russian agroindustrial Sector" was held, organized by Forbes Congress.

The final event of the year was opened by Nikolay Uskov and Konstantin Klyuka, CEO and founder of the Kontinuum Group, super finalist-2020 of the EY and Forbes entrepreneurship competition.

In a frank interview, Konstantin Klyuka spoke about the company's plans to launch the AgriFoodTech accelerator next year, as well as what investments in agriculture are most promising today.

The issues of sustainable development and green economy trends were raised. Konstantin noted that it is important not to get confused in terminology, since different names are used in the world. “The term bioeconomics is closer to me. It implies, firstly, that change comes from the bottom up: business changes, builds sustainable practices and sustainable supply chains, and treats production responsibly. Secondly, bioeconomics is about the use of biological resources. In terms of bioresources, we have a unique country with huge potential. "

An example of a “green brand” from the Kontinuum Group is the Russian Linen project, the largest linen producer today and the first in Russia over the past 30 years. “We have historically been a linen country. Linen is the only alternative to cotton that can be grown on a large scale in Russia. Linen is also an ecological product "

Watch the full interview:

The event was continued by a virtual "round table" attended by representatives of industry unions, large agribusiness and technology companies. Among other things, Igor Devyashin, Investment Director of the Kontinuum Group, became the speaker of the round table. Within the framework of the round table, the participants touched upon a number of strategic directions for the development of the agro-industrial complex, digitalization, sustainable development, and export.